CLAAS of America Receives 2019 Dealer’s Choice Award


CLAAS ranks highest in EDA Full-Line Manufacturer category for second year in a row

For the second year in a row, CLAAS has received the Dealer’s Choice Award in the Full-Line Manufacturer category from the Equipment Dealer’s Association (EDA). Companies awarded the Dealer’s Choice designation have received the highest ratings from their dealers in their respective manufacturer categories.

The EDA awards are based on results from the annual EDA Dealer-Manufacturer Relations Survey, which received input from 2,500 individual dealer contacts. Within the survey, manufacturers were classified in one of four different categories: Full-Line, Short-Line, Tractor and Outdoor Power Equipment.

Equipment dealers cast their votes on important business categories including product quality, product availability, technical support, parts availability, quality, return policy, communication, warranty and marketing/advertising support. The manufacturers collected a total of 9,087 ratings from all 50 U.S. states and 10 Canadian provinces.

“It’s an extreme honor to be recognized by our dealers with the 2019 Dealer’s Choice Award,” said Leif Magnusson, President of CLAAS Global Sales. “It has always been our goal to provide a more reliable and efficient harvest for farmers using our full line of premium equipment, and we absolutely could not do that without the constant support and expertise of our dealers. I am also proud and thankful of the employees at CLAAS of America who worked fervently to support our dealers and customers. They are the ones who make this award possible.”

The full line of CLAAS equipment features LEXION combines, self-propelled JAGUAR forage harvesters and XERION tractors, as well as a wide range of balers and hay tools, all created to increase operational efficiency and provide higher throughput.

As one of the largest equipment manufacturers in the world, CLAAS is committed to growing its dealer presence and support in addition to offering first-class support and technology for the growers of the United States and Canada.

For more information about CLAAS, visit the company’s website at