Iteris, Inc. (NASDAQ: ITI), the global leader in applied informatics for transportation and agriculture, today announced that CONSUS, a research partnership between University College Dublin (UCD) and Origin Enterprises PLC (Origin), will add Iteris ClearAg environmental intelligence to its crop modeling platform.
Under the terms of the agreement, ClearAg will provide location-specific environmental intelligence to CONSUS, a five-year research program supported by Science Foundation Ireland. CONSUS researchers will seek to use ClearAg’s environmental intelligence to contribute to the creation of crop models to optimize sustainable crop performance for agronomists and growers in the U.K. and globally.
“We are excited to work with Iteris to explore the harnessing of ClearAg’s environmental intelligence into the CONSUS research and development platform to provide comprehensive, farm-specific weather data for our agriscience researchers,” said Prof. Gregory O’Hare, lead principal investigator at CONSUS. “ClearAg’s location-specific current and historical weather data, as well as its climatology and soil conditions information, will enable CONSUS to develop scalable, dynamic and integrated crop models to optimize sustainable crop performance.”
“We are thrilled that CONSUS has selected ClearAg’s environmental intelligence to power its crop modeling platform,” said Pierre-André Rebeyrat, vice president and general manager, Agriculture and Weather Analytics at Iteris. “Strategic partnerships between academia and industry, like UCD and Origin’s CONSUS program, are vital in the pursuit of global crop sustainability. We are proud that ClearAg’s environmental intelligence will support the program’s research and ultimately help further the understanding of the interactions between field environmental conditions and sustainable crop production.